
CMS essentials
Build a content model that survives your next redesign
Give articles, projects, and people a useful structure that does not depend on one layout.
Plan the information before choosing its presentation. These guides connect editorial tasks to useful content types, clear ownership, and a publishing workflow the team can understand. Use them together when choosing or rebuilding a website CMS, and turn the examples into acceptance tests for your own content.

Give articles, projects, and people a useful structure that does not depend on one layout.

Compare delivery, editing, ownership, and maintenance against the work your site actually needs.

Understand the editor, the content store, and the publishing path—before you choose a CMS.
Start with a layout. Explore the possibilities. Take your HTML with you.